Starting a Catering Business
If you have a passion for food and enjoy being around large groups of people, a catering business may be the perfect vocation for you. While a catering business does involve an extensive amount of physical labor and endless hours over a hot stove, the rewards can far outweigh the challenges.
Although it’s not necessary to have a culinary degree, you must be familiar with food safety and handling procedures, food preparation techniques, and food presentation. As you may be aware, eating food begins with the eyes, therefore it is crucial for you to possess the ability to present your food in a pleasing-to-the-eye manner. Not only must your food look good, it must taste even better!
If you believe you have what it takes to run a successful catering business, start by conducting research via the Internet or visit your local library and check-out books on the subject. You’ll need to find out as many details as possible regarding licenses and certifications that are required in your area.
The first thing you will want to do after conducting research is to organize your information and create a business and marketing plan. If you aren’t familiar with these documents, type in “business plan” or “marketing plan” at your favorite search engine. You can find everything you need online or at the library. The Small Business Association (SBA) offers a wide variety of publications and classes for budding entrepreneurs. The website is located at www.sba.org.
The next step is finance. Having your hands on a good business plan and marketing strategy will give you a fairly accurate idea of the kind of credit you will require, as well as increase your chances of quick loan approval. You can get this done through banks and finance companies. Obviously, you will have to invest a small fraction of the total budget upfront. Even as you do this, take care that you do not end up investing more than you can afford losing.
Starting your own enterprise is a dream come true. In the beginning you are going to have to multitask. Apart from catering, you will have to conduct other jobs like marketing, answering the phone, customer follow-up, accounting, stocking, etc.
Catering businesses are profitable, but initially you will have to work hard to make your business stand on its own, and have it well established, before you can relax.
Running a catering business on your own will require hard work, perseverance and patience. There are so many jobs like serving food, taking orders, billings, mundane chores, cleaning, etc. that can tire you out.
Most times of the day, you will be up on your legs. Catering jobs require you to stand for long hours. You may have to work hard for as long as 12 to 15 hours each day. You might have to serve for catered events at odd locations. It is important to remain calm and positive through all the rigors.
Work is never really “work” when you enjoy what you do, no matter how challenging it is. While it can be stressful and rarely give you any personal time, your investments from every category, be it money, time or energy, will be highly rewarded with great profits and satisfaction.